Market trend of non-woven fabric used in carpet backing

The non-woven fabric used in carpet backing has become a dominant material in the carpet backing market due to its advantages such as simple production process, low cost, and excellent performance. Driven by factors like market demand, policy orientation, and technological progress, its market is presenting trends of steady scale expansion, intensified product upgrading, continuous optimization of the competitive pattern, and rising export potential. The specific trends are as follows:

Steady Expansion of Market Scale

Booming downstream demand drives growth: The continuous advancement of urbanization and the improvement of residents' living standards have promoted the prosperity of the home decoration market. Carpet, as an important decorative material, has a growing demand, which directly drives the increase in demand for non-woven carpet backing. For example, about 30% of the 50 million households that renovate their homes in China every year choose to lay carpets. Meanwhile, public places such as hotels, shopping malls, and office buildings also have a continuous demand for carpet replacement and renewal, further expanding the market space for non-woven carpet backing. In 2024, the market size of China's non-woven carpet base fabric reached 8 billion yuan, a year-on-year increase of 6.7%, and it is expected to reach 8.5 billion yuan in 2025 with a year-on-year growth of 6.25%.

Emerging markets open up new space: In developed regions such as Europe and North America, the demand for non-woven carpet backing is growing steadily due to the high attention paid to the quality of life and environmental protection. In emerging markets like Southeast Asia, the Middle East, and Africa, with the accelerated local economic development and the gradual rise of the commercial and residential building industries, the demand for carpets is also releasing rapidly. In 2024, the export volume of China's non-woven carpet base fabric reached 1.2 billion yuan, a year-on-year increase of 8.3%, and the export volume is expected to continue to grow at the same rate in 2025.